To launch Windsor’s newest establishment showcasing authentic Italian cuisine, Eat’aliano on Monday 23rd May, 2016.
HRPR was asked to produce and execute two events, a VIP and media launch event, along with a separate influencer dinner event to generate hype and activity around the venue. HRPR managed the VIP guest list, photography and public relations campaign.
HRPR hosted over 250 guests across the two events, from local celebrities to food and media personalities and celebrity chefs.
The successful influencer dinner included writers from A Chronicle of Gastronomy, Eat and Be Merry, Table to Paper, Where Magazine, The Australian Times Gourmet, The Plate Project, Daily Addict / Broadsheet, The Urban List, The Modern Connoisseur, The Ideas Library, JP & Melbs, Gastronomical Ramblings, Melbourne Girl, Forksake and I Eat Melbourne Since launching, Eat’aliano by Pino has experienced continued success and achieved further media exposure and a large increase in table bookings.
Photography by APL Photography & Sam Tabone